A. Kavita
Summary of Industry Experience
• Over a decade years of Sales Experience in Pharmaceutical and Medical device industry.
• Expertise in Organizing Clinical meets for medical fraternity, camps and involving in patient education booklets.
• Excellent track record in Achievement of Targets & Goals.
• Managing of Depot & C& F operations.
• Good communication skills, Negotiation skills & excellent Interpersonal relations.
• Willing to tear down walls, build bridges. I have great experience, lots of energy, and I’m not afraid to start from the beginning
Previous Employment
Medical device sector
Edwards Lifesciences (I) Private Ltd.
Territory Manager
December ’00 to July’06
• Accountable for Sales operations in Andhra Pradesh & Orissa for Heart valve therapy division.
• Started with pre sales activities like creating a database of customers, attending and analyzing the inquiries and finalizing the business prospects. Then sending the quotations of products based on the volume of business.
• Negotiating with the top management of healthcare units for different projects, events and negotiations. Then finalizing the pricing and creating a price list customer wise for the records.
• Business forecasting, Budget finalization and planning the marketing expense for the territory and analyzing the reports on the territory performance to develop new strategies.
• C & F Operations like sales order follow up, dispatch of materials and follow up of storage conditions of products at C & F and at the customer’s location. Regular report follow up on sales, consignment, expiry of products and collections.
• Supervision of destruction of the expired products and write off of products from the product inventory was one of the job areas.
• Trained in Products and management concepts by international faculty at Bangkok and Singapore in the Australasia team, where in proved my competence.
• Conducted clinical meets to launch new concepts which resulted in business profitability and increased market share.
• Developed the territory as one of the most profitable centre with good pricing of products and streamlined the distribution network in terms of supplies and payment.
• I got an exposure in servicing Indian clients in International conference at Manila.
• Got the world cup for the sales performance in 2005 as a team where my contribution was 111% in the regional conference at South Korea.
Pharmaceutical Sector
Allergan
Area Sales officer
Jan’99 – Nov’00
• Managing Sales Operations for Hyderabad, reporting to Zonal manager.
• Interacting with the c& f to cater the sales order, dispatches and following up with the expiry of the products.
• Interacting with institutional heads for business, launching new concepts and working on special discounts or free goods based on the volume of business.
• Achieved All India best performer in sales for 2000 by doing 124%.
• My most commendable achievement as per management was sales performance in LVP institute where I developed sales of 15K to 180K, gaining a major market share.
Carsyon – Cardiac Division of Micro labs
Product Executive
Aug’98-Jan’99
• Always achieved the set targets, retention of existing customers and created new customers.
• Trained in the products and topped the training programme.
• Conducted meetings and camps to establish new products.
• Worked on the supply chain to ensure availability of brands especially new products.
CIPLA
Marketing Officer – Cardiac Division
Feb’96-Aug’98
• One among the six candidates who got selected for specialty segment.
• Established brands with a major market share and growth.
• Enjoyed being a consistent performer in Key accounts and retained it by
conducting events.
• Trained the South Indian team in product line.
• Responsible for depot operations like sales follow-up, dispatches of products, collections
from customers & mailers dispatch to customers regarding new product launch & offers.
• Logistics and forecasting of products to ensure the availability of products in demand and
catering to the need of the customer.
• Lead a team of three in the cardiac division, which helped me to enhance my
skill of man management.
Trainings undergone during my association with the above Organizations
• Presentation Skills
• Personnel Selling Skills
• MBTI Training
• Communication Skills and Time management
Interests
• Traveling and Working in Groups
• Updating New Inputs in my Functional Area by Reading Books.
Academics
• P.G. Diploma in Marketing Management from Indira Gandhi University, Delhi.
• Bachelor in Public Relations from Dr.Ambedkar University, Hyderabad.
• B.Sc. from Wesley College, secunderabad in 1993.
Personal Information
Languages Known – Tamil, Hindi, Telugu and English
Contact no – 9999130089
Email id – Kavitap9@gmail.com
Projects Done:
Public Relations – Corporate image and employee Relations in MECON (Metallurgical and engineering consultants). The project portrays the importance of corporate image in an organization and the employee relations.
MBA Project – Customer Relation Management in Hospital Administration, one of the new concepts to retain customers and grow accordingly. A project on how to cater to the demand of the customers and what are the parameters they evaluate to be loyal to the hospital.
